Getting Started on the Woo Marketplace

We are excited to have you here! The Woo Marketplace connects trusted developers and merchants worldwide to create powerful and flexible online stores.

• Access to a global network of WooCommerce merchants
• Built-in brand recognition and trust by listing your product on the official WooCommerce Marketplace
• Revenue sharing designed to support your business growth
• Opportunities to be featured in WooCommerce marketing campaigns
• Insights and feedback from a community of active merchants and developers

We are looking for products that:

• Solve real merchant problems, are secure, well-documented, and maintained over time
• Meet WordPress and WooCommerce coding standards and deliver an outstanding user experience
• Offer high-quality merchant support
• Include a clear and sustainable monetization model, whether through direct sales, subscriptions, or another approach.

To join the WooCommerce Marketplace, vendors must offer high-quality, secure products, provide strong customer support, and follow WooCommerce’s guidelines around listings, updates, pricing, and communication. The commercial terms are based on a revenue share model, with 70% of sales going to the vendor. Read the full Marketplace Vendor Agreement.

Step 1: Prepare your product

• Build and thoroughly test your extension or theme.
• Ensure it meets technical, UX, and security standards.
• Write clear and comprehensive documentation.

Step 2: Apply to the Marketplace

• Submit detailed product information, demo links, and test instructions for review.

Step 3: Product review

• Our team reviews your submission for functionality, security, compatibility, and UX.
• You may receive feedback and revision requests.

Step 4: Launch and sell

• Once approved, your product is listed on the Marketplace.
• After launch, maintain your product with updates and provide ongoing merchant support.

• Submission Guidelines
• Extension Developer Handbook
• Theme Developer Handbook
• SaaS Product Guidelines
• Marketplace Vendor Agreement

We look forward to helping you succeed on the WooCommerce Marketplace!

1. Become a Marketplace partner
2. Before you submit, we recommend reviewing the full Submission Guidelines for detailed steps.
3. When you’re ready, submit your product.