1. Documentation /
  2. Smart Coupons /
  3. How to sell gift card of any amount

How to sell gift card of any amount

Smart Coupons provide a powerful, “all-in-one” solution for gift cards, store credits, discount coupons, and vouchers extending the core functionality of WooCommerce coupons.

This doc article explains how you can create and sell gift cards/store credits of any amount to your customers and also schedule them.

About Smart Coupons gift card

↑ Back to top

The gift card/store credit functionality of Smart Coupons is different from how normal coupon codes work. Gift card is treated as real credit / money – very much like a prepaid credit card.

Gift cards does not introduce a dedicated product type. Instead, it allows you to use Simple or Variable product as a basis for selling gift cards.

Gift card products are Virtual. You can only use the extension to issue digital gift card tokens.

How to create a gift card

↑ Back to top

To allow customers to purchase a gift card/store credit of any amount/denomination/quantity of their choice, you need to first create a coupon and then a product.

Creating a gift card coupon

↑ Back to top
  1. Go to your WordPress Admin panel > Marketing > Coupons > Add new coupon.
  2. Click on Generate coupon code or enter your own code.
    Important: Coupon code should not have any spaces.
  3. Select ‘Store Credit / Gift Certificate’ as Discount type from the drop-down.
    Important: Leave coupon amount blank.
  4. Enable ‘Coupon Value Same as Product’s Price?’ option.
  5. Publish the coupon.

Creating a product

↑ Back to top
  1. Add or edit an existing Simple product.
  2. Name the product, i.e., Store Credit/Gift Certificate.
  3. Important: Leave Regular price & Sale price fields blank.
  4. If you do not want to charge shipping for this product, mark the product as Virtual.
  5. Under ‘Coupons’, search for and select the coupon created in the above.
  6. Publish/Update the product.

That’s it.

Now your customers can purchase a store credit/gift card of any amount from your WooCommerce store.

Note: This feature is compatible with Name Your Price.

Important: If you have any coupon in your store, which can be used to buy this store credit/gift certificate, make sure to set ‘Usage limit per user’ under ‘Usage limits’ to 1. Otherwise, your customer will get real credit at a discounted rate for multiple times. It may result in the overall loss for your store.

How customers can purchase and schedule gift cards/store credits

↑ Back to top
  1. A customer visits the product page, which allows them to purchase credit in any amount.
  2. They enter the amount of credit they want to purchase.
  3. The quantity can be adjusted if they want to purchase more than one credit. For example, credit for $600 in the form of gifts of $300 each for two people. Customers would enter 300 in the provided box and increase the quantity to 2.
  4. They go through the normal purchase process: Add to cart > Cart > Checkout > Payment.
  5. On the checkout page, the customer will have two options to send the coupons.
    1. Send to me
    2. Gift to someone else
  6. Clicking on ‘Gift to someone else’ will give 2 options “Send to one” (default) and “Send to many”. This option will provide 2 fields: Email address of recipient & Message for the recipient.
  7. The customer might also get an option to schedule the sending of store credit/gift card to different people. Learn more about scheduling.
  8. The customer then makes the payment.

That’s it.

After the payment is completed, a credit is generated and forwarded via email to the recipient(s).

The sender is also informed by an acknowledgment email.


The most customizable eCommerce platform for building your online business.

  • 30-day money-back guarantee
  • Support teams across the world
  • Safe and secure online payment